The challenge
To restyle the brand and re-design the logo of ‘Business With Social Value’, an initiative that helps towards the social transformation of companies by fostering social and sustainable behaviour. To create and develop the website content in accordance with the nature of the initiative and its values.
The solution
We redesigned the logo with a minimalist feel that is better suited to digital formats, while preserving the concept of the original brand. We modified the corporate image in the various media and materials, both online and offline.
We also developed the design for the event’s corporate merchandise and the whole website
