The challenge
Create an original and creative brand that will shape the essence of neuromarketing and neuroscience. Elaborate the project from the beginning, working from the name to the corporate identity and its applications.
The solution
Creation of a new brand: Emosynap. The scientific and neuromarketing content has been taken into account in the essence of the entire corporate identity and the designs of the applications, including the new website. We have created a web page playing with the perception and the stimuli of the users, where the logo changes their color and the illustrations are made by hand. It is about transmitting the very nature of the services offered. For Emosynap we have also worked on the new tone of communication, corporate texts, and stationery applications.
