{"id":18165,"date":"2017-03-15T10:37:47","date_gmt":"2017-03-15T10:37:47","guid":{"rendered":"http:\/\/commo.es\/?p=18165\/"},"modified":"2017-03-29T15:07:15","modified_gmt":"2017-03-29T15:07:15","slug":"anuncis-a-instagram-stories","status":"publish","type":"post","link":"https:\/\/commo.es\/ca\/anuncis-a-instagram-stories\/","title":{"rendered":"Anuncis a Instagram Stories"},"content":{"rendered":"<p>Fa un parell de mesos Instagram ens presentava la seva nova actualitzaci\u00f3: <strong>Instagram<\/strong> <strong>Stories<\/strong>. Per si encara no est\u00e0s al dia de com funciona o qu\u00e8 \u00e9s, has de saber que aquesta eina compta amb un funcionament similar al d\u2019Snapchat, permetent fer <strong>fotos<\/strong> <strong>o<\/strong> <strong>v\u00eddeos<\/strong> <strong>ef\u00edmers<\/strong> disponibles \u00fanicament durant un per\u00edode de <strong>24<\/strong> <strong>hores<\/strong>.<\/p>\n<p>Quan obres l\u2019aplicaci\u00f3 \u00e9s el primer que veus. A la part superior de la pantalla apareixen en una mateixa secci\u00f3 les vinyetes de les histories penjades pels teus contactes i una casella per les que tu facis. Fer-la servir \u00e9s <strong>senzill<\/strong> i <strong>r\u00e0pid<\/strong> de manera que amb polsar un parell de botons ja tinguis feta i penjada la teva.<\/p>\n<p>Encara que no s\u00f3n tan editables com les d\u2019Snapchat, podr\u00e0s <strong>dibuixar<\/strong>, posar <strong>filtres<\/strong> o inserir un parell d\u2019<strong>icones<\/strong> \u2013nom\u00e9s si les tens integrades al teclat-, i decidir amb qui no vols compartir les teves histories. A m\u00e9s, sin\u00f3 et conformes amb v\u00eddeos i imatges, tamb\u00e9 pots crear <strong>gifs<\/strong> i fer <strong>connexions<\/strong> <strong>en<\/strong> <strong>directe<\/strong> que desapareixeran un cop acabades.<\/p>\n<p>Per\u00f2 si creies que aix\u00f2 era tot, t\u2019equivocaves. Mark Zuckerberg no ha volgut deixar passar ni una i tamb\u00e9 ha pensat en les marques permetent-les-hi penjar <strong>anuncis<\/strong> a Instagram Stories.\u00a0 \u00danicament es necessita tenir el <strong>compte configurat com un perfil d\u2019empresa<\/strong> i sincronitzat amb la p\u00e0gina de fans de Facebook. Els anuncis apareixeran de forma saltejada entre les diferents hist\u00f2ries tant sovint com es configuri.<\/p>\n<p>De moment sembla que l\u2019actualitzaci\u00f3 de l\u2019app ha tingut una <strong>bona rebuda<\/strong> entre els usuaris i les marques, ara nom\u00e9s falta per veure si incloure anuncis entre els <em>post <\/em>els fa canviar d\u2019opini\u00f3.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Fa un parell de mesos Instagram ens presentava la seva nova actualitzaci\u00f3:&#8230;<\/p>\n","protected":false},"author":6,"featured_media":18160,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[211,144],"tags":[461,453,454,448,449,214,456,215,450,451,455,462,216,218,452,222],"class_list":["post-18165","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-online-ca","category-publicitat","tag-anunci-instagram-stories","tag-digitalitzacio","tag-digitalitzacio-marca","tag-digitalizacion-ca","tag-digitalizacion-marca-ca","tag-instagram-ca","tag-instagram-stories","tag-internet-ca","tag-marketing-ca","tag-publicidad-ca","tag-publicitat","tag-publicitat-instagram-stories","tag-redes-sociales-ca","tag-social-media-ca","tag-social-media-2017-ca","tag-xarxes-socials"],"jetpack_featured_media_url":"https:\/\/commo.es\/wp-content\/uploads\/2017\/03\/publicidad-instagram-stories.gif","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/commo.es\/ca\/wp-json\/wp\/v2\/posts\/18165","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/commo.es\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/commo.es\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/commo.es\/ca\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/commo.es\/ca\/wp-json\/wp\/v2\/comments?post=18165"}],"version-history":[{"count":1,"href":"https:\/\/commo.es\/ca\/wp-json\/wp\/v2\/posts\/18165\/revisions"}],"predecessor-version":[{"id":18166,"href":"https:\/\/commo.es\/ca\/wp-json\/wp\/v2\/posts\/18165\/revisions\/18166"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/commo.es\/ca\/wp-json\/wp\/v2\/media\/18160"}],"wp:attachment":[{"href":"https:\/\/commo.es\/ca\/wp-json\/wp\/v2\/media?parent=18165"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/commo.es\/ca\/wp-json\/wp\/v2\/categories?post=18165"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/commo.es\/ca\/wp-json\/wp\/v2\/tags?post=18165"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}